Case: Visit Gudenaa
Service Type
Take over
Client
Campaign Target
To share images of the Danish nature in the area of the river Gudenaa to promote it as a tourist destination.
Campaign
Fedja Salihbasic took over the @visitgudenaa profile on Instagram and shared posts of original photos and storytelling about the destination and motives.
As an add on to the campaign, Fedja shared images on his profile @felecool and tagged a number of posts there with @visitgudenaa, #visitgudenaa and other relevant local hashtags, that fitted the motives.
Results
The @visitgudenaa account accumulated 400 followers within four weeks. Fedja created a consistent and beautiful feed on the profile, which had an average of 52 likes per post on a total number of 34 posts during the campaign.
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Direktør/ Director, Thomas Klostergaard, Kystlandet/ Visit Gudenaa
”Fedja Salihbasics instagramkampagne er både kompetent og passioneret. Den enorme virale opmærksomhed, som er skabt på Instagram, bidrager helt unikt til vores branding, så vi skal helt sikkert videre ad den vej” "Fedja Salibasic's Instagram Campaign is both competent and passionate. The enormous viral attention that was created on Instagram contributes in a completely unique manner to our branding, so we are definitely going further down that road"